Molly Gudger's Marketing Portfolio detailing extensive marketing support and experience

Molly Gudger's Marketing Portfolio detailing extensive marketing support and experience

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  Molly Gudger Supporting growingproduct brands across B2C and B2B markets.
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  I’m a freelancemarketing and online business support specialist with over five years’ experience across B2C and B2B environments. I’ve worked with global brands managing social media platforms, coordinating multi-channel campaigns, producing marketing materials, and supporting international business development. I specialise in helping growing brands stay organised, visible and consistent, without needing to hire full-time staff. About Me Klaviyo | Stripo | Canva | Strapi | Unleashed | Excel & Google Sheets | Buffer | Hootsuite | CapCut Self-Management, Organisation, Communication, Copywriting, Social Media Management, Website Content Management, Email Marketing, Content Creation & Short Form Video, Analytics & Performance Monitoring, Campaign Planning & Execution Tools & Skills
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  Email Campaign Examples UsingCanva, Klaviyo, & Stripo 2x Weekly B2C Newsletter Objective: Increase open rate & drive up sales Audience: 60,000 subscribers, globally segmented My role: Designed visuals, wrote copy, Scheduled via Klaviyo, Optimised Subscriber Lists, Analysed Metrics Average open rate: 24%
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  Ad Campaign Examples UsingCanva B2C & B2B Designed digital and print advertisements tailored to specific audiences, platforms, and campaign objectives. Ensured all creatives aligned with brand guidelines while adapting messaging depending on whether the target was consumer-facing (B2C) or distributor- facing (B2B). Collaborated across teams to align ads with email campaigns, website launches, and seasonal promotions. Produced mock-ups for approval before final rollout to ensure clarity and brand consistency.
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  Website Creative Examples UsingCanva & Strapi Designed responsive website banners and visual assets tailored for desktop and mobile devices. Ensured creative aligned with active campaigns, seasonal launches, and email promotions for cohesive messaging across platforms. Produced mock-ups for stakeholder approval before publishing via Strapi CMS. Regularly updated homepage visuals and promotional banners to maintain freshness and conversion relevance. Creative always produced with campaign objective, audience behaviour and platform context in mind.
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  Operations/Spreadsheet* Using Excel &Google Sheets Multi-Currency Pricing & Distributor Tracker (B2B) Objective: Manage international pricing & distributor data efficiently Role: Create individual price lists for customers, tracked distributor outreach, and produce reports based on research of potential customers. Reduced pricing errors and improved consistency and accessibility of international distributor information. *no example given as they contain sensitive information
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  Previous Experience Highlights Managedglobal newsletters to 60,000+ subscribers Built social accounts from zero to 1,000+ followers Grew personal platform to 13,000+ engaged followers Supported international distributor outreach across UK, Europe, Japan and China Delivered cross-channel marketing campaigns integrating email, social and web
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  Services Offered Email Marketing Newslettercreation Campaign planning List segmentation Promotional email design Performance tracking Social Media Management Content planning & scheduling Canva graphics & short-form video creation Caption writing & brand tone development Community engagement Analytics tracking & reporting Hootsuite/Buffer management Marketing Materials Digital ads Banners & POS materials Brand books Business-facing brochures Promotional videos Website imagery updates Business Support & Operations Distributor & competitor research Outreach & response management Multi-currency pricing spreadsheets Data entry & system management Travel & logistics coordination Digital asset creation
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  Let’s work together Email:mollygudger@outlook.com Phone: 07860359896